Mapat Ha’Kesef
Mapat Ha'Kesef is a B2C mobile app that guides users through a structured 12-day journey toward financial clarity. Designed for anyone looking to bring order to their personal finances, the app breaks down a complex process into a simple, day-by-day experience.
client
MOR YOGEV & guy natan
Services
Branding, ui/ux, MOBILE desigN
Industries
finance
DATE
2026
Challenge
Many people feel overwhelmed when it comes to managing their finances, lacking the financial literacy or a clear starting point to bring order to their money. The goal was to design an experience that removes this barrier, turning an intimidating process into something approachable and easy to follow.
Outcome
The solution transforms financial planning into a guided, step-by-step journey, breaking down a complex process into 12 clear, manageable days. With visual progress tracking and a structured flow, users move from confusion to clarity, gaining a simple and sustainable framework for taking control of their finances.
